Set Yourself Apart from the Masses with Evie Smith

Set Yourself Apart from the Masses with Evie Smith

Better Freelancing Episode 032:

Set Yourself Apart from the Masses with Evie Smith

Here’s how to connect with Evie…

Twitter (Evie Smith)
Twitter (Rebellious PR)
Rebellious PR

Episode 032 Takeaways

  1. If you’re doing something for an agency, you can do it for yourself as a freelancer.
  2. Embrace what makes you unique — clients will appreciate it.
  3. Less pleasant tasks can actually become enjoyable when you’re the one calling the shots.
  4. Being authentic with your own personal branding helps to attract the right clients.
  5. Never burn a bridge — maintain and cultivate relationships throughout the years.

Episode 032 Quotables

“I think, for me, [standing out from the masses] is really just about authenticity. For so long … I really tried to fit into what [agencies] were doing.”
— Evie Smith

“The funny thing is, before I started my own agency, I hated going to business meetings.”
Evie Smith

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What Is Better Freelancing?

Better Freelancing — formerly known as Better Blogging — is the video interview series that explores the best practices of successful freelancers. Catch new episodes bi-weekly, with occasional bonus episodes! Subscribe to my YouTube Channel for updates.

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Thanks for Watching!

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6 thoughts on “Set Yourself Apart from the Masses with Evie Smith

  1. Hi Evie, Hey Brent,

    LOVED this interview.
    I always appreciate it when it’s clarified that freelancing isn’t just about writing.

    I feel these days, consultants are becoming more of a necessity. With so many people going out on their own, it sure helps to have someone to guide you. It can easily come in handy for just about anything you decide to go into.

    Very inspiring story. I’ll happily check out your site, Evie.

    Have a fantastic rest of the week – both of you 🙂

    • Thanks for checking out our interview, Dana!

      I agree — it’s nice to see freelancers and contractors doing something aside from writing. Nothing wrong with freelance writing… I just think too many people believe it’s the only route to go to build an online, service-based business.

      Chat soon,

      Brent

    • Thanks so much Dana! I think for years I sat at my desk thinking “I would do this differently” or “I can do this better” – working for myself has really let me put that energy in motion. There are a lot of services out there that can be done as a one-person show. I feel like a lot of seasoned agency / 9-5ers have similar feelings to what I had for so long. It’s really just seeing an opportunity to make it happen (sometimes it’s more of the universe pushing you, verses you making the jump).

      Thanks so much for your comment!!

      E

  2. Hey Brent,

    Great interview with Evie.

    One thing I really agree with is the authenticity. Sometimes standing out really means not fitting in. Otherwise, yo’ll just be like everyone else. That goes for any and every profession.

    – Andrew

    • Hey Andrew! YES! Authenticity can really open any door for you. I like to pair mine with some genuine earnestness and blind confidence 🙂

      But in all seriousness, I do not think there is enough emphasis in the professional agency world on being yourself and finding your own voice and drum beat to grow to.

      E

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